Gyanendra Singh Former P&G executive, Managing Partner at The Partnering Group, and Director Center for Retail Management, Kellogg School of Management, Gyanendra Singh has had a diverse career spanning the globe. He graduated from BITS (Pilani) in 1968 in Chemical Engineering and received his MS and MBA degrees from the University of Illinois in 1970 and 1971. He served in Product Development, Marketing, and Management Systems for P&G in the US and Japan during 1971-93 before entering the consulting and academic world. His initial career in R&D led to two patents and new products. This was followed by a marketing and management systems career, during which his strategic insights led to many concepts of Category Management. As a pioneer of Category Management, he has authored many articles and books and advised multinationals across the globe— from Argentina to Russia during 1993-2010. Subsequently, his work has focused on change management within large organizations, including national transformation.