Vibrant Publishers
Management Essentials for New Managers, Team Leaders & Decision Makers of the 21st century – Hone your Decision Making and Leadership Skills, Create Seamless Digital Marketing and Business Strategies
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COMBO includes the following FIVE books:
BOOK 1: Decision Making Essentials You Always Wanted to Know (ISBN-13: 978-1636510026)
The chapters describe key techniques of decision analysis, including:
Cognitive biases and Prospect Theory
Heuristics
Probability and Expected Value
Bayes Theorem
BOOK 2: Business Strategy Essentials You Always Wanted To Know (ISBN-13: 978-1949395778)
When you have completed reading this book you should be able to:
Define strategic statements in an organization, understand its functions and elements
Understand industry life cycles and industry structures
Understand Porter’s Five Forces and its effect on strategic analysis and development
Understand strategy formulation and strategy levels
BOOK 3: Agile Essentials You Always Wanted to Know (ISBN-13: 978-1636510057)
The reader will gain an understanding of the following from this book:
An overall understanding of Agile, its methodologies and common practices
An introduction to Scrum, a key Agile methodology
The various aspects of Agile planning as well as execution
The applicability of Agile in development and operations
BOOK 4: Digital Marketing Essentials You Always Wanted To Know (ISBN-13: 978-1949395747)
The reader will gain an understanding of the following from this book:
What is digital marketing?
Create a content marketing framework
Critical components of social media marketing
Key metrics for digital marketing success
BOOK 5: Leadership Essentials You Always Wanted To Know (ISBN-13: 978-1636510316)
The reader will gain an understanding of the following from this book:
Attributes of effective leader
Different roles of leader
BOOK 1: Decision Making Essentials You Always Wanted to Know (ISBN-13: 978-1636510026)
The chapters describe key techniques of decision analysis, including:
BOOK 2: Business Strategy Essentials You Always Wanted To Know (ISBN-13: 978-1949395778)
When you have completed reading this book you should be able to:
BOOK 3: Agile Essentials You Always Wanted to Know (ISBN-13: 978-1636510057)
The reader will gain an understanding of the following from this book:
BOOK 4: Digital Marketing Essentials You Always Wanted To Know (ISBN-13: 978-1949395747)
The reader will gain an understanding of the following from this book:
BOOK 5: Leadership Essentials You Always Wanted To Know (ISBN-13: 978-1636510316)
The reader will gain an understanding of the following from this book:
