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Business Strategy & Business Analytics Essentials Combo: Learn Strategic Management, Predictive Analytics, & Data-Driven Decision-Making – Set of 2 Books
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Business Strategy & Business Analytics Essentials Combo: Learn Strategic Management, Predictive Analytics, & Data-Driven Decision-Making – Set of 2 Books
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Build comprehensive business leadership skills with this essential strategy and analytics bundle designed for new managers, entrepreneurs, and professionals seeking competitive advantage through strategic thinking and data-driven decisions.
Business Strategy Essentials (Second Edition) provides:
- Fundamental building blocks of strategic management and organizational strategy
- Environmental scanning, SWOT analysis, and Porter's Five Forces framework
- Strategy formulation, best practices for executing strategies, and organizational structure alignment
- Industry life cycles, strategic statements, and strategy analysis tools
- Case studies with practical application for business and working professionals
Business Analytics Essentials covers:
- Core principles and practical applications of business analytics
- Predictive techniques, data visualization, and analytical tools for decision-making
- Types of business analytics with real-world scenario applications
- Theoretical insights combined with hands-on practical knowledge
- Case studies and online resources for enhanced learning
Both books blend theory with practical guidance, making complex concepts accessible for professionals, career switchers, and entrepreneurs. From strategic planning to data analysis, this collection provides the foundation needed to make informed decisions that drive organizational success across any industry.
Pages: 482 Pages
Paperback (ISBN): 9781636516486
Category: Business & Economics
Author: Callie Daum, Ms. Riyanka Jain, Vibrant Publishers
Click on individual book titles below to view their complete Table of Contents.
Ms. Riyanka Jain has 10+ years of experience in Statistics, Marketing, International Business, and Econometrics. She has previously authored two well-received books.
Callie Daum has worked in the healthcare industry for over 20 years gaining experience in managing teams, project management, strategic development and implementation, business marketing to increase revenues, and many more lessons learned on how to thrive in a business industry. As a seasoned Senior Project Manager and Leader, her goals include adding value, working efficiently and effectively, and sharing best practices to achieve overall success.
Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.
Vibrant Publishers has a standardized test preparation series covering the GMAT, GRE and SAT, providing ample study and practice material in a simple and well organized format, helping students get closer to their dream universities.
The Self-Learning Management Series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and covers every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.
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I am a department head at a healthcare network in Minneapolis and have been looking for a resource that connects strategic thinking with data-driven decision-making in a practical, accessible way. This two-book set delivers that connection. Callie Daum's Business Strategy Essentials volume is clearly informed by her 20-plus years in the healthcare industry — the sections on SWOT analysis, Porter's Five Forces, and strategy execution feel grounded in real organizational challenges rather than abstract theory. Ms. Jain's Business Analytics volume adds the predictive analytics and data visualization layer that makes strategic decisions measurable. An essential combo for managers at any level.
I co-founded a logistics startup in Ankara two years ago and have been learning business fundamentals largely through self-study. This bundle was one of the most useful investments I have made. Callie Daum's strategy volume covers best practices for strategy formulation and execution in a way that maps directly to the decisions I face as a founder — from competitive analysis using Porter's Five Forces to aligning organizational structure with strategic goals. Ms. Jain's analytics volume added the quantitative decision-making toolkit I had been missing. My only suggestion would be more startup-specific case studies, but the foundational content is excellent across industries.
I am a management trainee at a large conglomerate in Mumbai and this combo was assigned as pre-reading before our leadership development program. The Business Strategy Essentials Second Edition by Callie Daum is thorough and well-organized — covering industry life cycles, strategic statements, environmental scanning, and organizational structure alignment in a way that builds logically from one chapter to the next. Ms. Riyanka Jain's Business Analytics volume reinforced how data-driven techniques like predictive modeling support rather than replace strategic judgment. Together, the 482 pages gave me a well-rounded foundation that directly improved my performance during the program.
I am a full-time MBA student at a business school in Bangalore specializing in Strategy, and this combo has been one of my most referenced resources throughout the program. The Business Strategy Essentials Second Edition stands out for its practical treatment of strategy analysis tools and case studies that feel current and industry-relevant. What I particularly valued was Callie Daum's practitioner lens — 20 years of real corporate experience shapes every chapter. Ms. Jain's Business Analytics volume gave me the quantitative grounding to complement my strategy coursework effectively. A well-paired set that I would recommend to any management student.
I recently stepped into my first management role at a financial services company in Charlotte and was looking for resources to build both my strategic thinking and analytical decision-making skills simultaneously. This two-book combo addressed both needs in a single, cost-effective package. Callie Daum's Business Strategy volume walks through environmental scanning, SWOT analysis, and strategy execution in a structured, approachable format that felt immediately applicable to my new responsibilities. Ms. Jain's Business Analytics book then gave me the tools to back strategic proposals with data. A genuinely practical and well-authored set for new and aspiring managers.
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