Retailing: Market and Firm Level

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Rs. 8,800.00 INR Rs. 4,700.00 INR

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Rs. 8,800.00 INR Rs. 4,700.00 INR

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R
Rahul Nair

I found this book incredibly insightful. It bridges the gap between theory and practice, making it perfect for retail managers and students.

A
Ay?e Demir

The book offers valuable case studies that give a real-world perspective on retailing strategies. A great resource for professionals.

V
Vivek Patel

A must-read for anyone in retail! It covers everything from market analysis to firm-level strategies in a very structured way.

C
Christopher Brown

An excellent guide for understanding the complexities of retailing at different levels. The content is well-researched and actionable.

A
Amanda Johnson

This book provides a deep dive into retailing strategies at both market and firm levels. The insights are highly practical and easy to apply.