Legend In Marketing

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Price Fairness

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Price Fairness

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Pricing Management and Practice

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Pricing Management and Practice

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Processing of Price Information

(11)

Processing of Price Information

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Product and New Product Management

(9)

Product and New Product Management

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Relationship Marketing

(11)

Relationship Marketing

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Relationship Marketing

(8)

Relationship Marketing

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Relationship Marketing

(7)

Relationship Marketing

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Research in Consumer Behavior

(10)

Research in Consumer Behavior

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Research Methodology: Conjoint Analysis, Multidimensional Scaling, and Related Techniques

(3)

Research Methodology: Conjoint Analysis, Multidimensional Scaling, and Related Techniques

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Research Methodology: Research Design and Data Analysis

(3)

Research Methodology: Research Design and Data Analysis

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Research Methods

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Research Methods

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Resource-Advantage Theory: The Development Period

(7)

Resource-Advantage Theory: The Development Period

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