Magic and Religion in Consumption Practices

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$90.00 USD $48.00 USD

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$90.00 USD $48.00 USD

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R
Rebecca Collins
A Fascinating Lens into Consumer Behavior

This book provides a truly unique exploration of how spiritual and magical beliefs shape consumer practices. Russell Belks approach blends anthropology, sociology, and marketing into a compelling narrative that kept me engaged throughout. It's rare to find such an original perspective in consumption studiesan absolute must-read for scholars and marketers alike.

A
Aarav Deshmukh
Insightful and Thought-Provoking

Magic and Religion in Consumption Practices is both eye-opening and academically enriching. The chapters delve deep into how cultural beliefs influence buying behaviors in ways we often overlook. Its not a light read, but incredibly rewarding if you're interested in the intersection of culture, belief systems, and marketing. A valuable addition to my research shelf.